Products News
Stay updated of the latest product features, powerful integrations, and continuous advancements.
Bid Enhancement
We’re thrilled to announce the release of our latest update, packed with enhancements that redefine your programmatic advertising experience. This release focuses on four key areas: groundbreaking performance optimization, seamless integration with Google programmatic, and enhanced security measures.
Breakthrough Performance Optimization: Experience 50% Faster Speeds
We’ve meticulously optimized our code to deliver a groundbreaking 50% performance boost. This enhancement ensures that your campaigns run with unparalleled efficiency, maximizing your ROI and overall programmatic advertising success.
Seamless Integration with Google Programmatic: Embracing PPID Support
We’ve extended our support to include PPID (Publisher Provided Identifier), enabling seamless integration with Google programmatic. This integration empowers you to leverage the power of Google’s programmatic ecosystem.
Expanded Reporting Capabilities: data reported to GAM
We’ve expanded our reporting capabilities to encompass GAM. Now the rev lift monitoring is supported also in GAM.
Enhanced Security Measures: Safeguarding Your Data and Privacy
We’ve implemented enhanced security measures to safeguard your data and privacy. Improving to a more robust encryption, ensuring that your valuable information remains protected.
Version: 5.4
Version Update – 01.03.2023
Performance Optimization
Our meticulous code optimization has resulted in substantial performance improvements, enabling you to streamline your processes and maximize your revenue potential
CCPA Privacy Compliance
We’re committed to safeguarding your privacy and ensuring that your data is handled with the utmost care. This release incorporates comprehensive support for CCPA privacy regulations.
Version: 5.31
Version Update – 03.10.2022
Elevate Your Programmatic Advertising with Our Latest Release
We’re excited to announce the release of our latest update, designed to enhance your programmatic advertising experience and deliver unparalleled results. This release focuses on four key areas: enhanced alignment to support for latest Prebid modifications, improved ID synchronization, refined A/B testing measurement, and expanded Safari coverage.
Fully Redesigned Client to support Prebid latest modifications
We’ve completely overhauled our client to ensure seamless integration with the latest Prebid releases. This redesign empowers you to leverage the most advanced programmatic advertising capabilities, maximizing revenue and campaign effectiveness.
Enhanced ID Synchronization for Demand Partners
Streamlined ID synchronization ensures that your demand partners can accurately identify and target your valuable audiences. This improvement leads to more relevant ad placements and optimized campaign performance.
Refined A/B Testing Measurement
We’ve significantly improved our A/B testing measurement capabilities to provide you with more precise and comprehensive insights into the impact of bid enhancements on your revenue generation
Expanded Safari Coverage
Our expanded Safari coverage ensures that your ads are delivered effectively across a wider range of devices and browsers. This expansion broadens your reach and enhances your ability to target unreached cookieless audience